ASSISTANT MARKETING DIRECTOR

I. OVERALL DESCRIPTION:

We are looking for a Marketing Assistant professional to serve as the right hand of our Marketing Manager. This is not an execution role — it is a planning, performance governance, and cross-team coordination position.

You will sit at the intersection of strategy and execution: translating direction into action plans, tracking performance across Digital and Social teams, identifying issues before they escalate, and ensuring every team delivers in sync.

II. KEY RESPONSIBILITIES:

Cross-functional Planning & Coordination: 

• Serve as the primary point of contact between the Marketing Manager and Digital & Social teams (Web, Performance, Social Media, KOL, Channel Management).
• Translate high-level marketing direction into clear Action Plans and task breakdowns for each team.
• Coordinate across teams to ensure timeline alignment and synchronized output across all channels.

Performance Tracking, Issue Diagnosis & Optimization:

• Monitor team and channel performance daily using existing tracking systems.
• Analyze key metrics: ROAS, CPA, Conversion Rate, Engagement, and other relevant KPIs.
• Proactively identify performance issues, diagnose root causes, and propose concrete, actionable solutions.
• Consolidate KPI performance reports across teams for Manager review.

Execution Control & Quality Management:

• Track progress and output quality across all teams in real time.
• Push deadlines, challenge output quality, and reject deliverables that do not meet standard.
• Ensure all outputs align with business objectives and the overall marketing strategy.

Strategic Support to Marketing Manager:

• Support the Manager in marketing planning and performance reviews.
• Participate in campaign analysis and propose optimization directions.

III. REQUIREMENTS:

• 10+ years of hands-on Digital Marketing experience.
• Proven experience in both Performance Marketing (Facebook, Google, TikTok Ads) and Social / Branding.
• Experience working in cross-functional environments and coordinating multiple teams simultaneously.

IV. PROCESS INTERVIEW:

• Round 1: HRTA
• Round 2: Hiring Manager
• Final Round: Offer

V. CONTACT:

• Email: [email protected]
• Website: https://platinumtalent.info/
• Linkedin: linkedin.com/company/platinumtalent/